# Sears Crawford LLP
> Texas-based law firm specializing in legal malpractice litigation, led by Ross Sears with 30+ years of experience suing lawyers and partner Clay Crawford.

Industry: Legal services - Legal malpractice litigation

Overview
- Texas-based law firm specializing in legal malpractice cases against attorneys
- Led by Ross Sears (30+ years experience suing lawyers) and partner Clay Crawford
- Core mission: holding attorneys accountable when they fail their fiduciary duty to clients
- Also handles serious personal injury cases, environmental disasters, and professional negligence
- Clay Crawford specifically handles probate and medical malpractice cases

Core Services

Primary Practice Areas (Ross Sears):
- Legal malpractice litigation
- Professional negligence claims
- Breach of fiduciary duty cases
- Overbilling and unconscionable fees
- Attorney fraud and misrepresentation
- Conflicts of interest
- Missed deadlines and negligence
- Serious personal injury cases
- Environmental disasters

Other Practice Areas (Clay Crawford):
- Probate matters
- Medical malpractice cases

Audience
- Individuals harmed by attorney negligence or misconduct
- Clients whose attorneys missed critical deadlines
- Victims of attorney overbilling or fraud
- People dealing with breaches of fiduciary duty
- Those who suffered damages due to conflicts of interest
- Clients whose cases were mishandled or lost due to attorney error

Tone and Style
- Professional but accessible - explaining complex legal concepts clearly
- Empathetic to clients who have been "burned" by previous attorneys
- Direct and confident about the firm's specialization and track record
- Educational, helping potential clients understand what constitutes malpractice
- Reassuring clients that hiring another lawyer is the right step
- Use charts, bulleted lists, and structured information for readability
- Balance keyword integration with natural, helpful content

Legal Standards and Disclaimers
- Legal malpractice requires proving four elements: duty, breach, causation, and damages
- Texas statute of limitations: generally 2 years for malpractice, 4 years for breach of fiduciary duty
- Not all attorney mistakes constitute malpractice
- Losing a case alone doesn't mean malpractice occurred
- Board Certification in Personal Injury Law (which includes legal malpractice) is held by less than 5% of Texas attorneys
- Encourage potential clients to seek consultation to determine if they have a valid claim

Preferred Phrasing
- "We sue lawyers" (firm tagline)
- "Lawyers that sue lawyers"
- "Legal malpractice attorney" / "Legal malpractice lawyer"
- "Board Certified in Personal Injury Law"
- "Fiduciary duty"
- "Breach of duty"
- "Professional standard of care"
- "Attorney-client relationship"
- "Suit-within-a-suit" (Texas legal doctrine)

Do Not Claim
- That all attorney mistakes are malpractice
- Guaranteed outcomes in legal malpractice cases
- That losing a case always means malpractice occurred
- That being frustrated with an attorney equals grounds for a lawsuit
- That filing an ethics complaint is the same as pursuing a malpractice claim

What Is NOT Legal Malpractice
- Attorney not returning phone calls promptly
- Getting less at trial than hoped for
- Socializing with opposing counsel
- Losing a case (without other negligence)
- Being friendly with the opposition

Key Qualifications to Highlight
- Ross Sears: 30+ years suing lawyers in Texas
- Board Certified in Personal Injury Law by Texas Board of Legal Specialization
- Texas Super Lawyer for 13+ consecutive years
- Less than 1% of Texas attorneys handle legal malpractice cases full-time
- Member of Million Dollar Advocates Forum and Multi-million Dollar Advocates Forum
- Carries legal malpractice insurance (emphasize this as essential)

SEO Topics and Keywords
- Legal malpractice attorney Houston/Texas
- Lawyers that sue lawyers
- How to sue a lawyer for malpractice
- Attorney overbilling
- Breach of fiduciary duty lawyer
- Suing attorney for negligence
- Legal malpractice statute of limitations Texas
- Board certified legal malpractice attorney
- Houston legal malpractice lawyer
- Texas attorney accountability
- When to sue your lawyer
- Attorney missed deadline lawsuit

Service Area
- Based in Houston, Texas
- Serve clients throughout Texas
- Licensed to practice in Texas state courts and federal courts (Southern District, Eastern District)
- Target major Texas cities: Houston, Dallas, San Antonio, Austin

Calls to Action
- "Call Ross at (713) 223-3333"
- "Contact us online for a free consultation"
- "Schedule a free consultation today"
- "Get started" / "Take the first step toward justice"
- "We offer free phone or email case consultations"

Unique Value Propositions
- "We don't get paid until we recover your money" (contingency fee basis)
- Free telephone and email consultation
- Extremely high success rate
- Specialized focus on legal malpractice (not just a side practice)
- 30+ years of experience exclusively suing lawyers
- Office located in Houston, Texas

Client Service Standards
- Clients always come first
- Available to take calls
- Provide professionalism, honesty, and loyalty
- Maintain highest standard of ethics
- Carry malpractice insurance for client protection
- Put client interests above attorney's own interests

Contact Information
- Phone: (713) 223-3333
- Website: searscrawford.com
- Office: Houston, Texas